We Are Oncept
ONCEPT is a New York City born footwear brand redefining modern essentials through intentional design, global retro sport influence, elevated comfort, conscious craftsmanship, and a spirit of travel.
Designed in New York.
Inspired by the world.
Made to move.
Inspiring intentional consumption through thoughtful design. Each product is crafted to support real life: movement, travel, transition.
Purpose
Mission
To design seasonal edits of elevated essentials that prioritize comfort, flexibility, and enduring style. Every Oncept piece is created to integrate seamlessly into daily life.
STYLE LEADERS WHO SEEK THE EFFORTLESS LIFE
Oncept is for those who move with intention. For individuals who value restraint over excess. Who seek refinement without rigidity. Who understand that true luxury is effortlessness. Our community leads with quiet confidence — choosing design that performs, adapts, and endures. We design for those who live dynamically and dress accordingly.
THE EDIT
We do not design collections. We curate edits. Each seasonal release is a considered refinement — evolving silhouettes, elevated materials, and purposeful color stories that build upon our core. The Edit represents continuity, not excess.
Our
Values
We build wardrobes — not moments.
" }, { "image": "//oncept.nyc/cdn/shop/files/ABOUT-MODERN_MOVEMENT_1-2.jpg?v=1772983998", "label": "MODERN MOVEMENT", "body": "Every design prioritizes flexibility, lightweight comfort, and everyday wearability.
" }, { "image": "//oncept.nyc/cdn/shop/files/ABOUT-INTENTIONAL_RESTRAINT_1-2.jpg?v=1772984012", "label": "CURATED COLLECTIONS", "body": "We eliminate excess and focus on proportion, refinement and deliberate designs.
" }, { "image": "//oncept.nyc/cdn/shop/files/ABOUT-MATERIAL_INTEGRITYa_copy-2.jpg?v=1773091758", "label": "MATERIAL INTEGRITY", "body": "We select premium leather, recycled nylon, suede, and performance textiles for durability and presence.
" }, { "image": "//oncept.nyc/cdn/shop/files/ABOUT-CONSCIOUS_DESIGN_1-2.jpg?v=1772984038", "label": "CONSCIOUS DESIGN", "body": "We integrate sustainable materials where possible and engineer longevity over disposability.
" } ]Our
Founders
Founded in New York City by industry veterans Megan & Nick with decades of footwear experience, Oncept was born from a desire to create a new concept in modern essentials.
With deep roots in design, craftsmanship, and global sourcing, our founders envisioned a brand that merges sport heritage with minimalist sophistication.
Oncept was built not to compete with noise — but to refine the category itself.
WHAT PEOPLE SAY
SUCH A CUTE COLORWAY
I love the comfort of the Fez, like the Phoenix feel but they are a bit more feminine of a style. This colorway is so cute and the braided laces adds to the charm of this colorway. So happy with this new pair.
FEZ
SHOP NOWEXTREME COMFORT!!!
I love my Oncept Tokyo sneakers. I wore them all over Europe and New York without having any tired achy feet. Love these shoes.
TOKYO
SHOP NOWMOST COMFORTABLE SHOES EVER!
These are legit. Totally worth the high price tag. Most comfortable sneaker I've ever worn.
TORONTO
SHOP NOWSUPER STYLISH AND NO BREAK IN NEEDED
These are my first pair of Oncepts but won't be my last. Not only are these shoes super stylish, they were immediately comfortable from day one. The thin sole is deceiving. The technology behind them make these shoes a must have for a weekend walking in the city!
ESSEX
SHOP NOWLIKE A DREAM!
Purchased these after walking the streets of NYC for 3 days. Wishing I had them from the start. Now I pair with every outfit. Very very comfortable. No break in period.
PHOENIX
SHOP NOWOur
Beliefs
We believe comfort should never compromise refinement.
We believe materials matter.
We believe design must serve movement.
We believe luxury today is defined by versatility and intention.
We believe in fewer, better things.
Oncept exists to create essentials that evolve with you — season after season.
